Import/Export Project Outline

This outline is intended to provide you with an idea of some of the things you need to address in your project. It is not intended to suggest that these items must be included or that only these items must be included.

TOPIC: Title of the Paper ("Exporting Whatever to Wherever")

1. Table of Contents

2. Executive Summary

3. Objective of the Study (To Export Whatever to Where-ever)

4. Company Profile (History & Analysis)

- Product(s)

- Financial Status (provide data where possible)

- Market Position

- Strengths & Weaknesses Analysis

- Sustainable Competitive Advantage(s) enjoyed by the firm

- Sources of funds for the project

- Pro-Forma Balance Sheet & Income Statement for 5 years

- Cash-Flow Statement

5. Country Profile (Background & Analysis)

- Geographic & Historical Data

- Political & Legal Environment

- Business Customs & Practices

- Economic Environment

(Socio-economic Analysis should include factors of concern. For example: Population characteristics, Language, GDP, Taxation, Personal Income, Labor, Industries, Communication Networks, Imports/Exports, Major trading partners etc.)

- Trade Volume & partners

- Market Structure and Analysis (Channels)

- Currency considerations

- Other Factors of importance

- Prospects for Trade

6. Market Plan

- Stated International Objective (with some specified timeframe)

- Market entry Strategy (address the 4 P's)

- Terms of Trade

7. Summary/Conclusion

8. Preferences (APA Style required B points will be deducted for non-conformance. For more information get the APA Style Manual or visit the web at: http://www.hotbot.com/?MT=APA).

9. Appendices