Module 5 - Part 2, Angel Discussion Board Assignment
Due Monday, March 21
"Girls will be boys and boys will be girls,
It's a mixed up, muddled up, shook up world."
- The Kinks (1970)
"Everywhere is
Freaks and hairies
Dykes and fairies
Tell me where is sanity?"
- Ten Years After (1971)
"So never judge a book by its cover
Or who you gonna love by your lover
Love put me wise to her love in disguise
She had the body of Venus
Lord imagine my surprise
Dude looks like a lady"
- Arrowsmith (1987)
The authors of "The Selling of Gender Identity" argue,
"What men and women do know, what they have learned,
are role-appropriate behaviors (e.g., the attributes or
activities that contribute to the image of a successful
male executive or a good mother)."
There's no challenge in finding cultural stereotypes in
advertising. They're everywhere. But are ads getting
better? Are they defying stereotypes? Review the ads
you've been exposed to in this course through Module 5.
Watch a little TV this weekend. Read a few magazines.
Find an example of gender breaking ads.
Post a brief description of the ad (or where it is in the
web site). Explain what about the ad defies gender
identity. |