Module 3 Module 3 Module 3 Module 3
Module 3 Presentation Readings Assignments

Go on to Part 3 - The Nature of Mass Communications
Go back to Part 1 - The Communications Process

Communications Settings

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There are three general communications settings:

1) Face to Face

2) Machine Assisted

3) Mass Communications

Face to Face (F2F)

This could be between people, between groups, or between a person and a group
Click for larger image
© Gary Larson

One or more people

Organic, using thought.

Simple or complex

Voice, with enhanced meaning through visuals such as body language and gestures

Depends on the individual receivers

Could be known, strangers, and unintentional

Often immediate

Environmental - Semantic - Psychological

This film clip shows problems in decoding brought on by using a bounded culture in a dominant culture setting. It also shows the effects of immediate feedback.
Below is an example of unintended receivers.
Click for larger image
© Gary Larson

Communications Settings

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©2011, Terry Dugas

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