
Module 3
Why did any of this catch on?
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One important laboratory finding was that the magnitude of the CR is generally slightly less than the magnitude of the UR. In practical terms, this means that a dog will salivate more when presented with an unconditioned stimulus (meat powder), than when presented with a conditioned stimulus (ringing bell).
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Another important finding was that the latency period had an important effect on the strength of a response and its resistance to extinction.
Additional research focused on
resistance to extinction, stimulus generalization, and
inhibition.